When politics becomes a test for big data

Taryn 2022-03-22 09:02:43

Brexit

Brexit

Dominic Cummings delivered an estimated one billion targeted ads to voters through AggregateIQ in the lead up to the Referendum.

It is estimated that Dominic delivered one billion targeted ads to voters through aggregating think tanks before the full referendum.

Arron Banks admitted that Leave. EU also hired a data firm specializing in the targeting of voters-Cambridge Analytica.

Arron admitted that Brexit.com also employs Cambridge Analytica, a data firm that specializes in targeting voters.

Both AggregateIQ and Cambridge Analytica are linked to billionaire businessman Robert Mercer who went on to become the largest donor to the election campaign of President Donald Trump.

Both Aggregate and Cambridge Analytica are linked to billionaire Robert, who has since become the largest donor to Trump's presidential campaign.

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Brexit short comments

  • Kasey 2022-03-29 09:01:07

    "Money is one thing, but data is power." This topic is too important, even disturbingly important. But the problem seems to be that stories based on real events are too tied up to support a deep enough discussion.

  • Lottie 2022-04-21 09:03:09

    Is the precise placement of more than one billion advertisements considered an inducement to vote? Especially for those who have just won the right to vote and the elderly! Trump must have done the same to get elected! In the era of data, data is the right!

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Brexit quotes

  • Craig Oliver: I hadn't realized, and now it's too late. Their campaign began twenty years ago. More. The slow drip, drip, drip of fear and hate. Without anyone willing to counter it. Worse - we stuck the boot in, too. How many of us on this side blamed Europe, or the outsider, when it was politically convenient to do so? And now? Now we're expected in a matter of weeks to begin pushing back that tide.

    [watches angry confrontation between Remain and Leave protesters on TV]

    Craig Oliver: So this is what we're reduced to, is it? This is who we are.

  • Nigel Farage: Everything you've been briefing on so far, and not one mention of immigration.

    Dominic Cummings: That's on purpose. We don't want to bring...

    Nigel Farage: Oh, don't come over all bleeding bloody hearts, it's bollocks! You know, you turn up for five minutes and you think you know the lot. Well, *I* have been fighting for this my whole life - and I know what lands.

    Dominic Cummings: People already know what they think about immigration. The people we're trying to win over, the people we need to win, extend beyond UKIP.

    Nigel Farage: Oh - so you don't want to make the bien pensants sitting around your London dinner table uncomfortable? We don't need 'em! We need normal people!

    Dominic Cummings: We need 50% of the entire country plus one. Second fundamental of running a successful campaign, build a broad coalition of voters, and for that

    [stares over at Banks]

    Dominic Cummings: you need to be respectable. No offense.

    Arron Banks: *Excuse* me?

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