Branded evaluation action
2022-07-14 18:46
The film focuses on the impact of advertising on people in today's highly international, market-oriented society.
The love between the male and female protagonists is also very touching. Some details are very emotional.
The biggest highlight of this film is the design of the fake trademarks in it. Of course, in movies that are critical advertising, they can't use real goods, so we see a lot of trademarks that don't exist in the first place, and because these trademarks are very similar to our real-life brands, we can easily Think of these brands, such as Microsoft, Youtube, McDonald's, LG, and more.
Extended Reading
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Bob: [getting drunk] It's not a real burger, Misha, if I can't have extra ketchup. It's just a fucking... it's a fucking façade. This whole country is just like one Hollywood back lot, fucking, façade. And it's a really shitty made one, at that.
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Title Card: [Joan of Arc, Alexander the Great, Socrates, and various other historical names appear] All of these unusual people heard a voice. All of them saw things other couldn't see. All of them changed the world.
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The idea is good, the ending is blind
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Educational Metaphor: Eliminate Brand Monsters and Save Humanity
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You think you're choosing, but you're actually being enslaved
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This film still has deep meaning!
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People who study advertising and marketing should really see it! A masterpiece that wakes up the world!