In this one-shot office comedy, the legendary genius of ad man Simon Roberts ( Robin McLaurim Williams ), whose unconventional mindset and unpredictable behavior patterns could at any time lead to him being Stir fried squid if he himself Not the boss's words. The agency he founded holds the most important clients and brands in the world, but more importantly, his daughter Sydney (Sarah Michelle Gellar) is always there to help and support him.
As her father's partner, Sydney was the polar opposite of his personality - focused, practical, methodical, and eager to succeed on her own. Although she is the "life and soul" of the company, she has to spend a lot of time caring for her bewildered father.as if he had become her son! Sydney would have hated him if his father hadn't been so smart and accomplished so well in his career.
In addition to their father and daughter, other employees also contributed to the company. The handsome and energetic Advertising Copy writer Zach Cropper (James Wolk) is a talented lad; the art director Andrew (Hamish Linklater) works harder (and more neurotic, presumably because of his Sydney crush) ; Senior Assistant Lauren (Amanda Setton) is beautiful and sexy, looks very smart. but only "looks".
With such a good team, Simon continues to make waves and ignite passion in the advertising world - no matter what this group of crazy people sells, there will always be people who are fascinated by them and willing to dig their wallets! Robin Williams said that the title of the show came from an Apple Inc. ad many years ago, which was "Here's to the crazy ones." At the time, the ad had nothing to do with any product, they were just promoting an innovative idea— — This show is exactly that kind of philosophy. When a new idea is put into practice, it may take a little craziness.
